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Acquires brand from Ascendia
October 13, 2008
By: TOM BRANNA
Editor
Naterra International Inc., a manufacturer and distributor of consumer personal care brands, has purchased the Baby Magic brand of baby care products from Ascendia Brands in a move that adds incremental growth to the company’s existing portfolio. The transaction took place on October 8, 2008. Naterra will immediately begin marketing and distributing the entire Baby Magic line, including the brand’s traditional products: Baby Magic Gentle Baby Wash and the Baby Magic Gentle Baby Lotion. ...
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